1. Introduction
This Privacy Policy applies to the processing of personal data by Stiftelsen Polaria when you visit us, use our services, visit our websites or mobile applications, or otherwise interact with us.
It is important to us that we use your personal data only in accordance with applicable data protection laws and your expectations, and that we are transparent about how we use it.
This Privacy Policy explains what personal data we collect, why we collect it, how the information is used, and what choices and rights you have regarding the collection and processing of your personal data.
2. Personal data we may collect
In connection with the different ways we may interact with you and the various services we offer, we may collect the following categories of personal data:
C1: Contact information, including name, address, telephone number, email address and nationality.
C2: Transaction information, including credit/debit card number, payment method and purchase history.
C3: Booking and activity information, including information related to booked visits and events.
C4: Information about communications between you and us, including email correspondence, chats, comments and reviews collected through surveys or posted by you on our channels or on social media.
C5: Digital information collected when you visit our websites, applications or other digital platforms, including your IP address, browser data, traffic data, booking history, social media activity and usage patterns. If you subscribe to our newsletters, we may collect information about which newsletters you open, your location when you open them, and whether you click on any links in the newsletters.
C6: Video surveillance footage. Polaria uses video surveillance for security purposes. The footage is not stored.
3. Where we collect your data from
Most of the information we have about you is provided directly by you. We may also receive information in categories C1, C2, C3, C4 and C5 from our partners, such as tour operators, hotels, activity providers, transport providers, partner companies, branches and agents, where they hold relevant information about you. C5 information is collected through our websites, applications and any other digital platforms.
4. Why we use your personal data
We process personal data for the following purposes:
Booking
Description: We use information from C1, C2, C3, C4 and C5 to arrange, process and confirm bookings.
Disclosure: To help us arrange your visit effectively, we may need to share your information with our partners.
Arranging your visit to Polaria
Description: We use information from C1, C2, C3, C4 and C5 to arrange your visit. This includes providing you with the services and products you need or request.
Disclosure: We may share your information with our partners where necessary to fulfil our agreement with you.
Communication
Description: We use information from C1, C3 and C4 to provide you with relevant information about your visit. We may send this information to you electronically or by other means.
Disclosure: We may share information from C1, C3 and C4 with our partners, as they may need this information in connection with activities and catering.
Digital marketing
Description: We use information from C1, C3, C4 and C5 to provide you with newsletters and offers from us and our partners.
As long as you have an existing customer relationship with us, our use of this information to market our services is based on our legitimate interest in providing you with relevant information and offers. You can opt out of receiving such information and offers at any time.
If you do not have an existing customer relationship with us, we will only use your personal data for marketing purposes if you have given your consent. We will only share your personal data with our partners for marketing purposes if you have given your consent.
Profiling
Description: We may use and combine information from C1, C3, C4 and C5 for profiling purposes. Profiling involves the processing of personal data to evaluate, analyse and predict preferences, interests and behaviour. We use this information to provide you with personalised information about experiences and offers that may be of interest to you.
We carry out profiling based on our legitimate interest in tailoring our services to make them more relevant and useful to you. You may object to the use of your personal data for profiling purposes at any time.
Security
We use video surveillance to prevent crime, ensure animal welfare and protect your safety.
Statistics and analysis
We use anonymised information to generate statistics and analyses.
5. How long we retain personal data
We will only retain your personal data for as long as necessary to fulfil the purposes for which it is processed.
C1 and C4 information is retained in connection with, for example, job applications, where consent has been given.
We will retain C2 information where required by applicable law, such as under the Norwegian Accounting Act.
If you have given your consent to receive information and marketing materials, we will retain information from C1 and C4 for as long as you wish to receive such communications.
6. How to access, correct or delete your personal data, or submit a complaint
You may contact us at any time if you wish to access or correct your personal data. You may also request a copy of the information we have collected about you.
You may ask us to delete information we have collected about you. However, we are required to retain information necessary to fulfil our agreement with you, as well as information required to comply with applicable laws, regulations or requirements from public authorities.
If you believe that we are not using or handling your personal data correctly, you may lodge a complaint with the Norwegian Data Protection Authority (Datatilsynet). Before submitting a complaint, we ask that you contact us first, as we may be able to provide the answers you need and resolve any potential misunderstandings.
7. Cookies
We use cookies on Polaria’s websites to ensure that they function as intended, to analyse website traffic and to understand which areas of our websites you have visited.
8. Changes to this privacy policy
From time to time, we may update this privacy policy. Any changes will be published on www.polaria.no.
Any changes will only take effect after they have been published.
9. Contact information
If you would like to contact us, you can email us at: booking@polaria.no